Open rate is a headline, not an answer. CleverlyBox reports the whole chain — who was sent to, what got delivered, what bounced and how, which links were clicked, from where, by whom, and at what hour. Then it lets you hand a client the report on a URL that needs no login.
Not a curated selection of the flattering ones. Subscribers, delivered, failed, unique opens and unique open rate, delivered rate, click rate, total and unique clicks, bounces, unsubscribes, complaints, bounce rate, unsubscribe rate and abuse feedback count.
Illustrative figures. Also recorded: failed, total clicks, complaints / feedback, abuse feedback count, last open time, last click time.
A 24-hour chart shows the shape of engagement after a send — the spike, the long tail, and the second bump you didn't expect at 9pm. Useful for the only send-time decision that matters: the next one.
Top links tells you what people actually wanted, which is rarely the button you agonised over. Top open countries and top click countries come from GeoIP, and top active subscribers surfaces the people worth a personal email rather than a broadcast.
Open map and click map are separate views. Illustrative data.
CleverlyBox plots an open map and a click map separately, both from GeoIP. Plenty of lists open everywhere and click in one place. That gap is where your next segment lives.
If a region opens well and clicks badly, the offer is wrong for them, not the subject line. You cannot see that with a single blended map, which is why most tools that show you one map are showing you a picture rather than a finding.
Aggregates tell you something happened. Logs tell you who. Every log below is per-recipient and every one has a CSV export, because sooner or later someone is going to ask you to prove it in a spreadsheet.
Every campaign report can be published to a public URL that needs no login. Send it to the client. Put it in the Monday deck. Paste it in Slack. They see the report; they don't see your account, your other clients, or a login wall they'll email you about at 8am.
If you have ever spent an hour cropping screenshots into a PDF that was out of date before you attached it, this feature pays for the subscription on its own.
A per-variant breakdown, not just a winner badge. See how each variant performed across the same metrics so you can tell a real result from a coin flip on a small list.
Automations report at the node. Each send step inside a flow gets its own numbers, so you can see which email in a five-step sequence is the one leaking people.
List growth charts and an audience overview across your lists — plus a customer dashboard with the KPIs that matter at account level, not campaign level.
Yes. Campaign reports can be published to a shareable public URL that requires no login. That link is the report — no seat, no password reset, no PDF that ages badly. It is the single most-used feature by the agencies on the platform.
Both. Alongside the charts there are six per-recipient logs — tracking, open, click, bounce, feedback and unsubscribe — and every one exports to CSV. Take them into a spreadsheet, a warehouse, or your own BI tool.
Yes. Every send node inside an automation produces its own report, so a five-email sequence gives you five sets of numbers rather than one blended figure that tells you nothing about which step is failing.
GeoIP on the open and click events. There is an open map and a separate click map, plus top open countries and top click countries in the campaign report. It's IP-derived, so treat it as directional rather than forensic — VPNs and corporate proxies exist.
Yes — it breaks out each variant's performance so you can judge the size of the difference yourself. A 2% gap on 400 recipients is noise, and a report that only shows a winner badge will happily let you believe otherwise.
A customer dashboard with headline KPIs, an audience overview across your lists, and list growth charts. Campaign reports answer "how did that send go"; the dashboard answers "is the list actually growing".
Full campaign reports, geo maps, six exportable logs, and a public URL your client can just open.